Case Studies

Coach Matt Copeland had one goal for Fowlerville High School Football: build a program that excelled both on and off the field. But juggling fundraising, communication, and team management was a challenge—until Blast Athletics entered the picture.

It all started with fundraising.

In their first season using Blast, Fowlerville raised $17,005—the most they’ve ever raised in a single fundraiser—with an average donation rate of $61.15 per donor. Getting athletes and parents signed up was simple. Each participant entered 20 contacts into Blast’s system, and the platform did the rest—reaching out to friends, family, and supporters through text and email. The "Launch," supported by Blast’s professional videos and photos, energized the team and their supporters.

Once athletes and parents were on board, Coach Copeland quickly streamlined communication. He could send instant messages to all 100 players, parents, coaches, and team admins, eliminating the need to juggle multiple apps. Scheduling messages ahead of time freed up his day, and the integrated calendar made life easier for everyone involved.

Blast didn’t just help with fundraising and communication. It also made managing the team easier than ever. Coach Copeland could manage team rosters, track uniform sizes, and was able to easily carry over athletes and parents from one season to the next. Adding new team members and removing graduates was accomplished with just a few clicks thanks to Blast’s best-in-industry technology.

While they haven’t fully utilized all of Blast’s features yet, Coach Copeland sees endless potential. Their team store link was easily shared on the Blast team page, and sponsor engagement is next on their list to tackle next season.

Fowlerville Football’s partnership with Blast Athletics is just beginning—and the future looks brighter than ever.